18(a) Describe the mission/purpose of your proposed gTLD

Prototypical answer:

[Brief Introduction of Okinawa Prefecture]
Okinawa Prefecture is located in the southern part of Japan and has a population of approximately 1.4 millions as of February, 2012. Okinawa Prefecture is surrounded by clean oceans and nature, and has a subtropical climate, with its own unique history, traditions, languages, and cultures. It is one of the most popular tourist destinations offering recreational and marine activities in Japan.

[Mission and Purpose]
The mission and purpose of .okinawa are as follows:
- To establish an online presence for Okinawa;
- To provide a better, easy, secure, and meaningful name space for communication; and
- To contribute to the development of Okinawa.

The Applicant strongly believes that it is important to extend the global reach and mindshare of .okinawa domain names in order to achieve the stated mission and purpose. Therefore, second level domain names under the TLD are open for registration to everyone. The Applicant will strive to maintain industry leading service levels, innovate and deliver a superior user experience associated with the TLD, bringing benefits to Okinawa, registrants, and Internet users.

Similar gTLD applications: (0)