gTLD	Full Legal Name	E-mail suffix	Detail
.islam	Asia Green IT System Bilgisayar San. ve Tic. Ltd. Sti.	nsline.com	View

• Intended registrants in the TLD.

The .Islam gTLD is intended for Muslim faithful who wish to promote, participate or learn about Islam and its various facets, its affect on the daily life of the people around the word, its history, its law and jurisprudence and the rich and diverse culture that surrounds it. Thus, any well-intentioned Muslim who wants to supply such content, or do business based around it, will be able to operate a domain under the .ISLAM gTLD.

• Intended end-users of the TLD.


For a fifth of the worldʹs population, Islam is both a religion and a complete way of life. Muslims follow a religion of peace, mercy, and forgiveness - and the majority have nothing to do with the extremely grave events which have come to be associated with their faith. Every Muslim, and indeed a great many non-Muslims, in the world can benefit from .ISLAM websites and the wealth of information and services that it is anticipated will offered by them. The diversity of the .ISLAM gTLD’s offering would be wide enough to cover almost all audiences and their Islam-related needs, considering that all .ISLAM websites will be promoting Islam in some form.

Within all of these populations, the specific intended end users of the .ISLAM gTLD are manifold, and include:

People with ties to Islamic heritage: This includes a significant percentage of both the population of Muslim countries and also with other nations.
Individual Muslims: As demonstrated above, this includes hundreds of millions of individuals around the world.
Students: Those learning about different aspects of Islam, its concepts, its laws, its culture and heritage and its many other facets would benefit from increased resources online that would help them to learn and develop.
Islamic businesses: as in every community, Muslims undertake a great deal of business both within their community and also with external groups. The ability to link their business to the word Islam will therefore be of significant importance to Muslim businesses, both to denote a Muslim-based business and also as a source of pride in being known as such. Indeed, the word Islam is already exceptionally popular within online business – and the word alone yields more than 500 million hits when searched.
All sects: As described above, the main two sects of the Muslim community are Sunnis and Shias – both of whom will be welcome to operate under the .ISLAM gTLD, alongside all other Muslim sects.

It is hoped that not only will these intended users derive individual benefit from the existence of a .ISLAM community, but that they will also contribute in turn. This should create a group benefit, which will in turn feed back in to individual benefits – establishing a beneficial cycle.


• Related activities the applicant has carried out or intends to carry out in service of this purpose.

Anticipating the diversification of TLDs now being realized, and the consequent introduction of an Islamic-specific online space, AGITSys has been working with a wide variety of related parties for several years in preparation, and will continue to do so going forward. A key element for the success of the .ISLAM gTLD is a strong and interactive community, which Muslims around the world are proud to associate with and keen to contribute to. To ensure this, AGITSys will sponsor community outreach and marketing, in order to raise awareness of the forthcoming possibilities. These possibilities are also highly appealing for Islamic businesses, and as such AGITSys will engage in dialogue with those businesses, and industry chiefs, regarding their ideas for how the .ISLAM gTLD will take shape, and what they intend to subsequently give back to it.
Quality content will also be fundamental to a thriving .ISLAM community, especially because AGITSys is committed to ensuring that .ISLAM is populated by quality second-level domain offerings. With this in mind, AGITSys will be talking with those most likely to contribute quality content, from news and media agencies to academics and libraries (who will be able to digitize Islamic materials and then distribute them online comprehensively for the first time) about how they can and will contribute, and what AGITSys can do to facilitate this process.
Ultimately, however, religion will always be the most important element for a successful .ISLAM community online. The entire gTLD concept is designed as a place of online respect; almost worship, for those of Islamic faith. As such, the involvement, blessing and feedback of the Islamic religious community is fundamentally important. Aware of this, AGITSys has been in prolonged and continued contact with important religious figures – asking them what they want to see and how they would like to see it done, whilst also encouraging them to spread the word and prepare themselves. This should mean that when the .ISLAM gTLD comes online, there will be a large swathe of information posted almost immediately – therefore instantly creating a rewarding user experience.

• Explanation of how the purpose is of a lasting nature.

The community that will be served by .ISLAM--growing as it has out of the Muslims community--has thrived and grown for more than a millennium. Remarkably, it has done so largely without the level of connection online found within Western cultures. This existing community interconnection speaks to the cultural staying power of the Islamic community and the many ways it enriches world culture.

With the adoption of a .ISLAM community, this robust group will be further empowered to interconnect and grow, allowing it to take its equal place on the Internet stage. The community thrives now, but will reach new heights through the .ISLAM gTLD.

The growth of the .ISLAM gTLD will be driven by what economists refer to as the network effect. A network effect occurs when a service becomes more popular as more individuals adopt it. A significant portion of the serviceʹs value stems directly from the increased adoption and usage of the service. Historically the network effect is most powerful in tools of interconnection. The telegraph and telephone were technologies that grew exponentially due to the network effect. The Internet itself is an example of that phenomenon, as seen by the rapid upward growth curve of Internet penetration, broadband speeds, and web site creation. ICANNʹs data on the growth of .COM is an example of the network effect, and now it is seen in social-media platforms atop the Internet, such as Facebook and Twitter.

As more sites offer information, services, and opportunities for interconnection to the .ISLAM community as a whole, more members of the community will navigate to those sites. Many of those will provide their own content, and their activity there will spark further growth of second-level .ISLAM domains. At some point, information and service providers currently not offering sites will see the demand for .ISLAM-related content and will migrate their offerings to .ISLAM sites as well, furthering the offerings to the community and further driving community members to .ISLAM sites. The future benefits of interlinking this diverse and global community are incalculable but immense.

gTLD	Full Legal Name	E-mail suffix	Detail
.ONG	Public Interest Registry	pir.org	View

The community-based purpose of the .ONG gTLD is to provide the NGO community with a unique and exclusive TLD on the Internet. An exclusive NGO TLD and differentiated online identity services will also increase end-user confidence when they interact with a NGO and provide a platform for enhanced accountability and transparency.

The benefits of the .ONG domain are expressed in three important manners:
• Exclusivity – As discovered through our own experience and our outreach effort, NGOs have asked for an exclusive space on the worldwide web to verify their credentials and to prevent “briefcase NGOs” (i.e., fraudsters) from registering the .ONG gTLD, so as to enhance the reputation of bona fide NGOs. The outreach has and will continue to enable PIR to sign up membership organizations to assist in the verification of the .ONG Registration Policies. The registration eligibility requirements that we have established with the NGO Community and the associated enforcement mechanisms will create the exclusivity for proven community members and establish trust with the public.
• Visibility – Our outreach effort with the NGO Community has yielded the need for improving their visibility in new ways. The gTLD domain ending in .ONG is seen by the community as providing a unique identifier to stand out in a crowded worldwide web – a distinctive new form of identification. This allows a NGO to present their credentials to the rest of the world.
• Reliability – NGO input during our outreach has underscored the importance of reliable technical administration and management of the gTLD domain. Based on PIR’s long-term successful management of .ORG, it will ensure the secure and stable operation of the .ONG gTLD, During PIR’s outreach to the NGO Community, NGOs have shown confidence (in their expressions of support) that PIR will be a reliable partner in the delivery of beneficial value added services to NGOs, the proper handling of data, and the commitment to its ongoing relationship with the NGO Community.

Intended Registrants and Users
In this gTLD, NGOs will be the registrants (please see responses to Evaluation Questions #18b and #20e for more information on registration qualifications). Global Internet users, who visit .ONG websites or who conduct NGO related activities, will be confident that they are interacting with verified, Non-Governmental Organizations. Registration policies as shown in response to Evaluation Question #20e, are in line with the community-based purpose.

Methods to Carry Out Purpose
PIR understands the unique needs of the NGO Community and has developed a comprehensive plan for managing this gTLD to meet those needs. NGOs can immediately benefit from a unique gTLD to promote their respective missions, causes, and social services. PIR will use the NGO definition combined with specific eligibility polices and enforcement for the registration of domain names. This ensures integrity of the domain.

A .ONG domain name provides the global community with its own domain to be immediately recognized and to broaden opportunities for public participation, funding and contributions.

PIR has conducted numerous research activities within the NGO Community to identify needs for additional services beyond a .ONG gTLD. This has suggested that the NGO Community could benefit from an online source of information about NGOs, combining regional and local organization information in a directory that would provide a global platform for raising online awareness. To address this need, PIR is considering an online, global directory for .ONG registrants where the .ONG registrants can promote their organization, and share their contact information with the Internet community within a single, unique repository.

The .ONG gTLD is a venue for organizations to promote their mission by self-identifying as an NGO within an exclusive, trusted gTLD.