18(c) What operating rules will you adopt to eliminate or minimize social costs?

Prototypical answer:

i. In the event that there are multiple applications for a particular domain name, we will resolve this issue through a “first come, first served” process. In no event do we plan to auction domain names.

ii. In line with the mission above and due to our restricted registration policy all of the domain names will be allocated at no cost.

iii. As already explained above the purpose of the .lplfinancial TLD is not to sell domain names but merely to create a new innovative portal of service offering. Hence, we do not intend to implement any price increases.

Similar gTLD applications: (1)