20(d) Explain the relationship between the applied-for gTLD string and the community identified in 20(a)

Prototypical answer:

The word “ski” goes back to the Old Norse word skíð meaning ʺa stick of woodʺ. It is now a universally accepted term that is used in most languages in the world. Languages like English and French use the original spelling ʺskiʺ, and modify the pronunciation. Languages like Italian pronounce it exactly as in Norwegian, and modify the spelling: ʺsciʺ. German and Spanish adapt the word to their linguistic rules.

“Ski” is definitely the most suited word for a gTLD intended to serve the ski community.

Many companies and professionals that work in the ski industry have registered a trademark that includes the term “ski”:

Community Trademarks (CTM)

- SKI ALPINE;
- Ski amade;
- Ski Republic;
- Ski & Surf Company.

United States Patent and Trademark Office (USPTO)

- SKI TREKKER;
- SKI SUNDRIES & SUPPLIES;
- SKISYNC;
- SKI THE THREES;

In March 2012, Google Adwords Keyword has also registered around 46 million requests for the word “ski”.

Industry players and ski enthusiasts have clearly adopted “ski” as the most representative word for their community.

Starting Dot is therefore confident that the .ski gTLD will gain international acceptance and impose itself as a lasting communication vehicle for the ski community.

Similar gTLD applications: (0)