18(a) Describe the mission/purpose of your proposed gTLD

Prototypical answer:

To create a simple and intuitive alternative to .com with the intention of increasing the available name space in order to better accommodate the needs of Registrants. Additionally, the “.UNO” gTLD will be geared towards reaching members of the Hispanic or Italian communities and providing Registrants with the opportunity to better market themselves within those cultural niches. While “.UNO” will not be reserved for Hispanic or Italian Registrants only, it is our mission to foster competition and name recognition within those markets in order to assist Internet Users and Registrants in identifying the “.UNO” gTLD as an innovative marker for businesses and organizations wishing to provide information and products to the Hispanic or Italian cultures.

Similar gTLD applications: (0)